RiceGum
American YouTube creator and musician Bryan Le. In September 2016 he publicly invited iDubbbz to make a Content Cop about him and promised a diss track in response. After iDubbbz released the episode in October 2017, RiceGum published reaction videos, a long-form rebuttal and the diss track Frick Da Police, and later challenged iDubbbz to a boxing match.
Jake Paul vs Alissa Violet: Team 10 Breakup, Cheating Claims and Diss Tracks
Jake Paul and Alissa Violet's relationship combined romance, housing, work and public content within the early Team 10 ecosystem. The relationship became a major public feud in February 2017 when Paul removed Violet from the Team 10 house and accused her of cheating with someone close to him. Violet rejected the framing, saying Paul repeatedly told her they were not officially together while bringing other women home, and accused him of treating her as property connected to his business. The breakup quickly became monetized content through social-media attacks, merchandise and diss tracks. Paul and Team 10 released It's Everyday Bro in May 2017, and Violet responded with RiceGum on Its EveryNight Sis. In June, Violet released What you've been waiting for and alleged repeated cheating, emotional manipulation and controlling behavior by Paul. The feud then became intertwined with Violet's relationship with FaZe Banks and the wider Team 10 versus Clout House rivalry. In August 2017, Violet appeared in Banks's response to Jake's assault allegation and made additional claims about Jake spitting at her and physically shoving her during past incidents. In Shane Dawson's 2018 documentary, Violet refined her account: she said Jake had been mentally and emotionally harmful and had shoved her during incidents, but explicitly said she did not consider him a physical abuser. She also confirmed that she later slept with Logan Paul and expressed regret. Jake gave his own retrospective account in the finale. The wider Team 10-Clout House rivalry publicly de-escalated in 2019, although Jake later uploaded The truth about Alissa Violet in December 2019. Later interviews and retrospectives continued to mention the relationship, but no renewed sustained direct Jake-Alissa feud was identified through August 2026.
iDubbbz vs RiceGum: Content Cop, Diss Tracks and the Failed Boxing Match
The feud began publicly in September 2016 when RiceGum invited iDubbbz to make a Content Cop episode about him and said he would answer with a diss track. More than a year later, on October 3, 2017, iDubbbz released a Content Cop deceptively titled Content Cop - Jake Paul that was actually a lengthy critique of RiceGum. The episode attacked RiceGum's online persona and revisited past clips involving sexual comments, a rape joke, giveaways, wealth-flexing and other controversies. iDubbbz simultaneously released the diss track Asian Jake Paul with Boyinaband. RiceGum answered with an immediate reaction, a 22-minute rebuttal and the diss track Frick Da Police, while criticizing iDubbbz's own use of racist and homophobic slurs and arguing that older RiceGum clips had been presented without sufficient context. iDubbbz then released Content Deputy - AJP and said it would be his final response. The direct video war largely ended in October 2017, but the rivalry resurfaced as a proposed boxing match. RiceGum publicly challenged iDubbbz to box in 2018. In 2021, iDubbbz said RiceGum had renewed the challenge through his wife Anisa, but that negotiations collapsed when RiceGum sought a larger payment and ultimately declined. iDubbbz's attempt to preserve the boxing project evolved into the charity event Creator Clash, making the failed RiceGum bout a significant later consequence of the original feud.